Meet the Chef – Page Structure & Content
Headline:
"Meet Erica Benson – The Media Chef Behind Alternative Standards"
Section 1: A Warm Introduction
Who you are: A creative strategist, photographer, marketer, and amateur chef with a passion for storytelling, aesthetics, and strategy.
Mission Statement: Explain your personal mission—how you help businesses and creatives elevate their brands through visual media, strategic marketing, and meaningful storytelling.
Tagline Option: "Mixing creativity with strategy, one delicious project at a time."
fork & film
camera
Section 2: Your Story - RESUME
Background: A bit about your roots in San Diego, your love for art, vibrant flavors, and the beach.
Career Journey: Highlight your transition from photographer and marketer to a fractional CMO and media chef. Talk about your passion for helping clients turn their creative passions into sustainable businesses.
let her cook
a humble(ish) resume
Section 3: What Drives You – Your Flavor Profile
Values: Share your key values (authenticity, high standards, creative freedom).
What You Love: Mention how you love cycling, thrifting, beach days, cooking, travel, and vibrant design.
Your Creative Style: Describe your style as refined yet playful, blending aesthetics with functionality.
What's your flavor?
I say I'm sweet & spicy like a mango habanero sauce. I might just be hungry, but truthfully,
your favorite dish / specialities
Section 4: Services and Expertise
Media Chef Expertise: List your areas of specialty (photography, visual storytelling, marketing strategy, media production).
What You Offer: Fractional CMO services, strategy consultations, weddings, visual vibe production, and Notion templates.
Clients You Work With: Ambitious creatives, brands, entrepreneurs—people ready to bring their ideas to life with structure and strategy.
Section 5: Fun Facts – A Sprinkle of Personality
Current Obsession: "Building my capsule wardrobe and trying every dupe I can find."
Favorite Place: "The beach at sunset with a spicy snack in hand."
Most Likely to Be Found: "Cycling through San Diego or at a farmers’ market."
Signature Dish: "A mix of tacos, coffee, and whatever recipe I'm experimenting with."
Section 6: Call to Action – Your Table Awaits
CTA Button: "Let’s Cook Up Something Great – Book a Consultation"
Social Links: Connect with me on Instagram, TikTok, and YouTube.
Newsletter Signup: "Get the latest Chef Specials straight to your inbox."
